Starbucks Christmas Menu in Denmark
Last night I was at a blogger event in Aarhus together with Starbucks Denmark, PR Connect and some beautiful bloggers. We got introduced to the new Christmas menu, and the Starbucks marketing and branding team shared a lot of fun and interesting insights.
Christmas is a pretty big deal for Starbucks and they like to get creative with their Christmas menu. The updates in the menu are kept secret up until the launch date, so it was pretty exciting for me to hear what will the menu include.
This year we see a return of the Toffee Nut, Gingerbread Latte and Chocolate Fudge Latte, which I am very happy for since last year the Toffee Nut Latte was my favourite. It’s a steamed latte with toffee nut syrup and crunchy toffee sprinkles. Something I tried for the first time this year was the Gingerbread Latte and a Chocolate Fudge Latte, both very delicious and festive.
New to the menu is their Christmas blend coffee with rare aged Sumatra coffee. If you don’t know what that is, don’t worry you are not alone. Sumatra is an island in Indonesia and is the sixth largest island in the world. The island is a popular tourist destination but it’s mostly known for its coffee.
The Sumatra coffee is famous for low acidity, thick body and rustic flavours. To this Starbucks has added Latin American and Mellow Indonesian beans for balance and sweetness. Personally, I found the coffee very delicious and earthy.
That was it from me for today guys. Hope you enjoyed this short entry and got some inspiration for your next coffee date! Thanks for stopping by and talk to you later.